How to find leads for your business
Lead Sourcing
Basically, it knowing how to turn “interested” customers into “buying”customers?
What is a Lead
It is the interesting information/facts you can know about any company/individual history (legally, of course !)
A Lead comprises at least four things:
1. The person / organisation
2. Contact details
3. Their position within the business
4. The reason “why” you believe the person / organisation needs your product / business